UNAIR NEWS – Halal certification is not only important for large companies but also has a significant impact on Micro, Small, and Medium Enterprises (MSMEs). In addition to enhancing consumer trust and perception, halal certification opens up broader market opportunities for MSMEs.
Despite its many benefits, MSMEs face challenges in obtaining halal certification. These challenges include low literacy about halal certification, the cost of certification, and the complexity of the process. Solutions to address these issues could involve educational approaches, financial assistance, and process guidance for MSMEs.
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Benefits of Halal Certification for MSMEs in the Global Market
