UNAIR NEWS – The Research Center in Advancing Community Healthcare (REACH) at Universitas Airlangga (UNAIR) successfully hosted a webinar titled “Harnessing Social Media Monitoring Platforms for Research and Publication” on Thursday (February 27, 2025). The event garnered significant interest from researchers, academics, students, and professionals eager to enhance the quality of their research and scholarly publications.
Prof. Dr. Ni Nyoman Tri Puspaningsih, M.Si., opened the webinar by underscoring the importance of utilizing social media monitoring platforms and their potential for broad societal impact. The session featured prominent speakers, including Dr. Dessy Harisanti, S.Sos., M.A., who explored the role of social media monitoring tools in research and publication. Additionally, Mahendra Tri A. S., dr., Sp.A(K), Ph.D., discussed surveillance strategies to reduce neonatal mortality in Indonesia, highlighting key challenges and potential solutions. The discussion was moderated by Dr. Retno Indarwati, S.Kep., Ns., M.Kep., who facilitated an engaging and interactive exchange with participants.
Assessing maternal and neonatal mortality indicators
The discussion centered on Indonesia Neonatal Emergency and Critical Care as a systematic framework for evaluating maternal and neonatal mortality indicators. Reducing maternal mortality rates (MMR) and infant mortality rates (IMR) requires a comprehensive and collaborative approach, encompassing enhancements in healthcare personnel, policymaking, and infrastructure. The webinar also emphasized the value of platforms such as Scopus AI and Brand24 as innovative tools for researchers facing challenges in data collection and analysis. These platforms enable more efficient and streamlined research processes, facilitating data-driven decision-making.
Participants gained valuable insights into the role of interdisciplinary collaboration and emerging technologies, including artificial intelligence (AI), in data analysis. The session also covered key strategies for successful academic publishing, including selecting appropriate journals, employing rigorous methodologies, and improving manuscript quality to increase acceptance in prestigious international journals.
In addition to knowledge-sharing, the webinar included a fundraising initiative for the Indonesian Cancer Foundation (YKI). By the end of the event, Rp. 2,582,000 had been raised to support YKI’s programs. The webinar concluded with a shared commitment to fostering a research-oriented culture and maximizing the impact of social media monitoring platforms for academic and societal progress. As a leading research institution, REACH at Universitas Airlangga remains steadfast in its mission to support academics and researchers in producing innovative and impactful scholarly work.
Author: LIPJPHKI team
Editor: Yulia Rohmawati
