UNAIR NEWS – In an effort to strengthen public confidence in financial security, Universitas Airlangga’s Do Well Do Good (DWDG) initiative partnered with the LPS Beasiswa Utama program to host a financial literacy webinar. Held virtually on Tuesday (June 3, 2025), the event was part of the BULPSxDWDG National Case Competition series.
The webinar featured Bambang Samsul Hidayat, Head of LPS Regional Office II Surabaya, who opened the session with a presentation on the role of environmental, social, and governance (ESG) principles in advancing sustainable finance. He also discussed how these principles relate to LPS’s deposit insurance initiatives.
Building public trust
Hidayat began by outlining the origins of Indonesia’s Deposit Insurance Corporation (LPS). “The establishment of LPS was prompted by the 1997–1998 economic crisis, which led to a significant erosion of public trust in the banking sector,” he said.
He emphasized the importance of deposit insurance in maintaining financial stability. “Professors Diamond and Dybvig, Nobel laureates in economics, demonstrated in their journal article that deposit insurance programs can theoretically prevent bank runs,” he explained.
A bank run occurs when large numbers of depositors simultaneously withdraw their money, fearing the bank may be unable to return their funds fully and on time.
Hidayat went on to emphasize the regulatory obligations for financial institutions. “Every bank operating in Indonesia is legally required to participate in the LPS deposit insurance program, with the exception of Village Credit Institutions (Badan Kredit Usaha Desa),” he clarified.
Business case presentation
In addition to financial education, the webinar included a segment on case study analysis led by Imelda Felicia Dharmawan, President of DWDG UNAIR. She discussed how to approach business case competitions, starting with identifying the core question of the case.
“For those new to case competitions, start by pinpointing the main question. It’s usually stated explicitly in the case book,” she said.
Once the central issue is identified, participants should develop an analytical framework. “The type of framework depends on the nature of the problem. For internal company issues, a SWOT analysis works well. For market-based problems, consider using TAM, SAM, and SOM models,” she advised.
Dharmawan also emphasized the importance of crafting clear and actionable solutions. “A strong solution should be easy for others to envision. It’s better to present one well-developed solution than to list many vague ones,” she noted.
She concluded by pointing out that winning teams often succeed by presenting simple yet insightful solutions. “Often, the winners offer smart and straightforward ideas that are easy to grasp,” she added.
Author: Rizma Elyza
Editor: Yulia Rohmawati
